Ticonderoga

Industry:
Consumer Goods / School & Office Supplies

Services:
Branding / Photo Art Direction / Digital Marketing & Social Media Assets / eCommerce & Sales Enablement Design / Web Design (UX/UI)

I collaborated with Ticonderoga to update their brand identity and packaging design for retail and digital channels. The scope included creating updated package graphics, directing product photography, designing digital marketing assets, and providing user interface (UI) design for their website.

Branding & Identity Refresh

I really love paper.

I hand-crafted these five fun, paper art pieces to showcase Prang’s construction paper line. Built for seasonal rotation, each craft concept provides ongoing inspiration for young artists and paper lovers throughout the year.

Product Photography Art Direction

Over several years of working with Prang, I concepted and art directed the photography of a large portion of their product line. These images were used on everything from the website, their Amazon storefront, social media and general marketing.